How to use QR codes for business cards
Although we don’t like to admit it, we often waste time and money creating business cards that later end up in the trash or forgotten. Clients don’t always do this because they have found a better partner than us for the job they need, or even because we don’t have the required skills. Often business cards are simply thrown away because they do not attract attention or stand out from the crowd.
QR codes for business cards: the basics
For the uninitiated, QR Codes on business cards are black and white boxes that have three squares on the top right, left and bottom left and are somewhat reminiscent of those little white squares that appear during television interruptions.
Designed to be scanned by almost any type of smartphone, they simply need a special application, which most people already have.
Usually inserted on business cards and all types of advertising, codes can be an effective tool for professionals. Not surprisingly, they have been used by creatives for some time. There are many reasons why you should too.
Why adding a QR code on business cards can make a difference for job seekers
- The biggest advantage of using scannable elements on professional business cards lies in being able to instantly funnel contacts where you want them. Here are the top 5 tips for increasing your chances of getting a job with QR codes:
- 1. Direct link to an online resume.
This could be a well-run LinkedIn page, a website we created. QR codes on business cards can link people directly to these addresses. - 2. Show your creations.
If you work in the creative field, such as animation, graphic design or illustration, a scannable QR code can signal your unique skills to your contacts-something traditional paper cards could never do. - 3. Convince contacts that you are willing to try something different.
When you are looking for work, it could be an invaluable resource. - 4. Apply a QR code to your resume.
It may help you provide more detail about the material in your resume by making links to various projects, references, or other relevant materials. - 5. Rendi il tuo biglietto irresistibile.
Business cards are fairly generic, but adding a QR code can provide an eye-catching visual element that is unlikely to make them go unnoticed.
Promote your small business using QR codes on business cards
Even small business owners can benefit from scannable codes on business cards to help their company stand out in the marketplace.
Anche i piccoli imprenditori possono trarre beneficio dai codici scansionabili sui biglietti da visita per aiutare l’azienda a distinguersi sul mercato.
Video marketing, blogs and websites are fantastic tools for personalizing your business by creating a connection with potential customers. But the challenge lies in getting customers to view them. Scannable codes overcome this problem with a simple and elegant solution.
